Category Archives for "Italy"

Luca Guzzabocca

Luca Guzzabocca

Seregno, Italy

In-house Sustainability Manager, Consultant and Event Producer

Luca has 28 years of experience as procurement manager and more than 15 years of experience in sustainable procurement/supply management.

Since 2014 he has experienced the design and implementation for F.I.M. (International Federation of Motorcycling) of an ad-hoc sustainable event framework for motorsport sector, specifically for motorcycling sector becoming the advisor of Italian Mugello and Misano circuits for MotoGP events (the top class of motorcycling discipline). The first ever sustainable event framework (K.i.S.S. - Keep it Shiny and Sustainable) in the motorsport sector.

This key sport sector is a worldwide unique massive driver increasing the sustainability awareness across fans, teams, riders, organizers, promoters, community, suppliers and sponsors.

That makes his expertise and know-how very strong and wide around sustainable events management.

The framework includes several environmental and social impact initiatives.

In  addition he designed a similar programme for “ETRC - European Truck Racing Championship” ( 50.000+ spectators) with the first execution at Misano Circuit race in 2018. 

In 2019 he designed and executed the sustainable management of the most important and leading exhibition of motorcycles and bikes in the world called EICMA hold in Milan (Italy) every year ( 800,000+ visitors and 1.800+ exhibitors). The event has been ISO 20121 certified, it is the first ever automotive exhibition to obtain this status in the world. 

List of events and projects worked on:

  • MotoGP Grand Prix Mugello 2013
  • MotoGP Grand Prix Mugello 2014
  • MotoGP Grand Prix Mugello 2015
  • MotoGP Grand Prix Mugello 2016
  • MotoGP Grand Prix Misano 2016
  • MotoGP Grand Prix Mugello 2017
  • MotoGP Grand Prix Misano 2017
  • MotoGP Grand Prix Mugello Circuit 2018
  • MotoGP Grand Prix Misano Circuit  2018
  • ETRC Misano Circuit 2018
  • MotoGP Grand Prix Mugello Circuit 2019
  • MotoGP Grand Prix Misano Circuit 2019
  • ETRC Misano Circuit 2019
  • EICMA - Motorcycles and Bikes International Exhibition 2019

Lorenzo Orlandi

Lorenzo Orlandi

Verona, Italy 

Sustainability Manager, Consultant and Auditor

Lorenzo has been working on sustainability projects as a professional consultant since 2012. His skills are related to marketing and communication project management, including stakeholder engagement projects.

He manages his own company LOCOM, to develop Corporate Social Responsibility projects and services, and sustainability statements reporting since 2014. The Company business is focused in sustainability report drafting and communication, stakeholder engagement and sustainable events management systems with ISO 20121.

In the last years, Lorenzo has been involved with the Business Administration Department of the University of Verona teaching “Sustainable communication and ISO 20121 sustainable event management system”. He is working with Professor Paola Castellani, developing a research project work over “ISO 20121 criticality and benefits” involving many students in their university degree.


Since the ISO 20121 management system has been released, he has been trained and certified as a sustainable project consultant and internal auditor:

  • 2014 BSI (British Standard Institution) “Sustainable events implementing and auditing”
  • 2014 UNI (Ente Nazionale Italiano di Unificazione) "ISO 20121 Sustainable Event Management"

In the last years, he has developed sustainability reports, stakeholder engagement and communication projects for public and private companies.


Lorenzo has been ISO 20121 consulting and auditing manager for the International Festival "Tocatì" since 2015, a four-day festival, with an audience of 250.000 people. He is involved as sustainability consulting manager in Sport, Culture and Entertainment events to develop their management system following the ISO 20121 standard.   

Cesare Buffone

Cesare Buffone 

Ferrara, Italy 

Consultant and Auditor

Details of Experience:

Cesare is partner of Punto 3, an Italian environmental consultancy agency (www.punto3.it), and manager of sustainable events sector (www.eventisostenibili.it) since 2013.

In 2008, he graduated in Environmental Sciences at Bologna University with a master degree on sustainable events: a study aimed to test the application of Environmental Management System at big cultural and entertainment events. The degree’s case study was the Rototom Sunsplash Festival, the greatest European Reggae Festival (www.rototomsunsplash.com).

In 2009, he received an annual research grant, delivered by Spinner Consortium, for the innovation and development of the Italian certification standard Eventi Sostenibili®, released by Punto 3.

Cesare is an energy auditor for buildings performance and internal auditor for ISO 20121 (accredited in 2011, before for BS8901 and then ISO 20121) by British Standard Institution.

With his company, they have implemented several SEMS according ISO 20121 for: organizers, events and event’s suppliers. In this period he supported the sustainable organization of differ type of events (fair and exhibitions, exhibition stands, festival, meeting, sport events, etc.), for public bodies and private companies in Italy and abroad (UAE, BR, UE).

He also collaborated in European researches, like ZEN project (zen-project.eu).

With Punto 3 staff, they published several guidelines for sustainable event organization and he carries out training activities targeted to the same themes.

Qualifications/Degrees/Training:

  • Degree in Environmental Science with a master degree on sustainable events (case study Festival Rototom Sunsplash)
  • Energy efficiency auditor for buildings performance
  • Internal auditor for ISO 20121 (accredited in 2011 for BS8901 and then ISO 20121 by British Standard Institution)

List of Events and Projects Worked On:

Helping my clients to achieve ISO 20121:

  • 2013 Delphi International (organizer)
  • 2013 First Italian Summit of Communication Manager (event, Milan - 11/07/2013)
  • 2012 GRIS (event supplier: graphic and architectural design of temporary spaces)

Consultancy for the sustainable organization of events:

  • 2013 18^Tricolore Marathon of Reggio Emilia
  •  2013 Appetitosamente, trade fair
  • 2013 S’Ardia, traditional festival
  • 2013 XX Sagra “de su Pani Saba”
  • 2013 8° Congresso Regionale UISP Emilia Romagna
  • 2012 Conference on the European project ERNEST
  • 2012 Emilia Romagna Regional Conference on LIFE+ project Ecorutour
  • 2012 Book launch event “Green Brand 2012” at the Salone del Libro in Turin
  • 2012 Exhibition stand at FIA 2012, Farnbourogh (UK)
  • 2011 Exhibition stand at UITP 2011, Dubai (UAE)
  • 2011 Exhibition stand at IDEX 2011, Dubai (UAE)
  • 2011 Exhibition stand at Ecomondo 2011, Rimini (IT)
  • 2011 Exhibition stand at LAAD 2011, Rio de Janeiro (BR)

Research and Training Activities:

  • 2012/2013 ZEN Project, research activities for European Zero-impact cultural heritage Event Network
  • 2013/2014 Implementing first Italian guidelines for the organization of sport events
  • 2011/2012/2013 “400 ore di GGP” Training project aimed to diffuse in several Italian municipalities green procurement criteria for event organization (www.400oregpp.it)